NEWSFIX: REIMAGINING INFORMATION FOR THE DIGITAL AGE

New York and Chicago, August 6, 2025 — As news organizations continue their migration to digital platforms, an important question arises: Will this transition truly enhance the viewer experience? The answer lies not merely in the shift to digital but in the opportunity to rethink news delivery for the New American Mainstream audience. A dated style will not become relevant simply by being placed on a new platform; it requires innovation and creativity in the programming itself.

Currently, much of the news landscape suffers from an aging presentation that is out of sync with the expectations of today’s digital consumers. With the rise of new technologies, there is a unique opportunity to create a dramatically different style of news that is as exciting as the platforms themselves.

To achieve this transformation, Newsfix Digital Media™ will elevate its content beyond current standards.

The traditional cable television model is fading, and audiences are increasingly disengaged from legacy news channels. Younger generations, in particular, are seeking quality journalism presented in fresh, engaging formats. With platforms like TikTok dominating, there is an urgent need for enlightening and credible alternatives that provide reliable information on all screens.

In this era, information is the new rock 'n' roll, driving culture and shaping societal discourse. Digital news must embrace this level of disruption and present programming in a way that electrifies viewers. The conventional news format—anchors at desks, predictable graphics, and fancy sets—feels outdated. Newsfix will break free from these tired conventions and deliver a comprehensive new approach that will redefine the information experience.

To stimulate the senses, Newsfix will focus on:

The Eye: Stunning full-screen visuals that captivate.

The Ear: A sonic identity that enhances storytelling.

The Brain: Delivering Mass Appeal Intelligence that connects with today's America.

The Newsfix approach delivers a shift in how news is produced, with journalists generating stories while creative teams focus on innovative production free from outdated constraints.

Real-time audience feedback is essential for refining story selection and ensuring programming resonates with viewers. Immersive features, such as interactive polls and story selection options, will engage audiences and create a more dynamic news experience.

Moreover, short-form franchises and visually engaging segments will offer fresh perspectives, keep audiences informed, and avoid the fatigue of traditional formats. The aim is to provide a 360-degree view of information that goes beyond hard news, focusing on common sense and facts from all sides.


Newsfix focuses on multidimensional storytelling that utilizes every resource—user-generated content, infographics, film clips, and animation—to create a completely new way to engage with stories.

Newsfix will de-emphasize traditional anchors and allow the stories themselves to take center stage. The energy and pace of news must match that of 2026, reflecting the dynamic environment of our times.


Merging extreme creativity with rigorous journalism will create a new style of programming as compelling as the technology that delivers it. That's the Newsfix vision.

About Newsfix Digital Media™

Newsfix Digital Media is an interactive news and information experience delivering 24/7 multi-platform coverage built for the New American Mainstream audience, adults ages 18-44. Founded by media industry veterans Lee Abrams and Steven Saslow, Newsfix merges stunning cinematic production with fact-based, bipartisan journalism, taking information programming to new frontiers. With hubs in Chicago and New York, Newsfix is information for a truthstarved planet. Launching in early 2026.

For media inquiries, please contact:

CONTACT:

Alexander Sopko 
Newsfix Media Relations 
alec@newsfix.us